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LP / DAYGLOW
Project type
Artist Campaign
Delivered
Creative Direction, Narrative Development, Art Direction, Script, On-Set Production, BTS Capture, Social Campaign
Following the success of LP’s “One Like You” music video, I was brought back as a trusted creative partner to shape the next chapter of their visual identity for the “Love Lines” album launch.
I developed the creative direction, script, and visual concept for “Dayglow,” transforming Prague’s most iconic locations including Staroměstská, the Metronome, the National Museum, and the National Theatre into a cinematic celebration of LP’s artistry and legacy.
I led the creative execution through art direction, production coordination, and on-set leadership during a live Pride event, navigating city-wide logistics, public crowds, and a live performance in front of 20,000 fans to create a defining moment for the album campaign.


















































